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Tag Archives | author

Skill Focus: Selling As A Server

Of all of the concepts I have introduced on this blog and in my book, this week’s sales focus deals with the topic that I feel most strongly about.  This is the one area I am most disappointed with how it is addressed by the restaurant industry.  So many restaurant companies now refer to their […]

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Skills Focus: Words That Sell

This week’s skill focus is about using adjectives to sell food.  Please don’t close the window.  Go ahead and take a moment to groan and roll your eyes.  It’s cool.  I understand that instinct.  I have sat through this lesson before.  Get it out of your system.  I will just wait here. Feeling better?  I […]

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Creating A Server Community

One of the coolest parts of spending over a decade in the restaurant business is that you know someone at most every restaurant.  Last night, my girlfriend Ali (who complains about not getting mentioned enough on here) and I went to check out a new restaurant.  We scrolled through a list of six people we […]

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Waiter Book

The Reviews Are In

Read any good books lately?  When I sent out advanced copies of my book, I was hoping someone would say something nice about it in their reviews.  All of the people who had read it previously did so to edit it.  Something about getting back all the previous copies covered in red ink made me wonder […]

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